This Piggy Goes To "The Market"

Submitted by Administrator on Sun, 01/01/2012 - 23:24

(Statement 1st January 2012)

 Dear citizen,

From the first of January 2012, The Meat Licence Proposal will begin a new strategy of developing 'Licenced Products' for sale within the market.

The first 'Licenced Product' will be called 'Black Market Pudding' which is a traditional blood-sausage of the UK and Ireland) and in our case it will be manufactured using blood obtained from a living pig (picture above / more details soon).

The Meat Licence Proposal was launched at the beginning of January 2008 and the fundamental premise has always been very simple:

People who are comfortable eating meat should be equally comfortable with killing animals.

This website was set up as a platform for the collaborative development of a new kind of citizen-led 'meat licencing law' which would compel individuals wishing to purchase or consume meat to first obtain a 'meat licence' through direct engagement with animal slaughter. 

The Meat Licence Proposal took up the challenge of making this law a reality through research, public meetings, dinners, events, presentations, exhibitions and online activity and it has been quite a journey, but, four years on - we are no closer to having a law.

During 2010 and 2011 a number of public consultations were conducted and the overwhelming response was that our strategy of attempting to engage with apparatus of government, law and politics was deeply flawed:

"Ultimately, The Meat Licence Proposal must engage and identify with the values of 'the market' where production (killing animals) is about making money, and consumption (eating meat) is about getting what we want." (Participant in consultation, London, UK, 2010.)

I would like to take this opportunity to thank all of the many individuals and organisations who have supported The Meat Licence Proposal up to this four year anniversary - your support, guidance, advise, creative contributions and critical input have been invaluable.

I hope that this market oriented strategy is palatable to our loyal supporters and will prove more fruitful than the political route in achieving the ultimate aim - a system for the licencing of meat products based on citizen engagement with animal slaughter.

Happy New Year!

John O'Shea, 1st January 2012